It is tough being an independent artist coming up in whatever genre you are doing. Especially with promotion being a key-factor with what is going on today. I believe one of the benefits of being an artist on the come-up is the authenticity you put into your grind work. Going to open mics, meeting with different acts and communicating the art you made. I believe there is beauty in being independent that can not be replicated. Most people want what is real. I can’t lie, I can not stand someone fake who portrays something to me that is not in the realms of their reality.
When being an artist on the grind. I believe genuine interaction in your community is the most important aspect to be put on. If I sat back and thought about most artist careers. Mines is the likes of Kendrick Lamar, Wiz Khalifa and even Lil B. All these artist represented something that most artist are missing. Not instantaneous super-stardom, the grind work into being an artist performing, interviewing and making their last the best impression
Bubblerap is an artist that hails from London. She garnered an audience in music after releasing songs that gave the internet a frenzy. Her sound is a mix of lo-fi with the skeletal body of Erykah Badu and Curtis Mayfield. I would put her music in a realm where Aquemini and Common’s Like Water For Chocolate had a baby then birthed her creations. Sprinkled in lo-fi mixes that would make a smoked out college dorm seem like heaven between two lovers. Bubblerap music is for the backdrop of a person that does not want to deal with useless rumination between partners. They simply want to enjoy a natural gift the universe has brought them together to enjoy: relaxing in a bed of Daffodils watching clouds pass them by.
The song that caught my attention of this artist was the song, “Other Side Of The Game”. The song remixes Erykahs Badu song, “Other Side Of The Game”. There are still noteable differences that separates her from contemporaries. With her Reverb soaked vocals that creates a vibe giving you imagery of water drops. Making a romantic condensation forming on your window seal. Her producer Eun makes sure to bring the elements of her vibe full circle. The slowed down production enunciating the keys played in the original sample, did this track justice. You can check the song out below and follow her on Instagram at demaemae.
Compelling visuals is what Detroit rapper Courtney Bell delivers his fan this go around. Mk Ultra visuals show 1080p resolution as he paints out a vivid picture of society ills. Commandment IV: MK Ultra is the fifth track on his album 10 Commandments. He made sure to deliver a follow through from his previous visuals. He stands isolated by himself in nature. He converses between him and god, lifting the heavy off his heart. He describes material wealth as mental slavery binding a persons path to self destruction for freedom. He claims the government has been lying to us all along. Courtney chose to take his own direction from society and let his spirit set free in mother nature. As he connects with mother nature and the world around him. He shows who he is as an artist. Showing his spiritual light in the highest art form. He reaches his arms out and gives a fan some dap. Watch the full video below
Aretha has a soulful sound that is defying to our human ears. I do not even think our current generation ears will be use to hearing a sound very pure and powerful. Her singing can command people as if she was to stand atop a mountain summit giving a speech of woman empowerment. When hearing people like her, you wonder where did the soul go in most of our people today. During the civil rights era that took place her break out record was recorded over Otis Redding Respect. People marched and riot to that song. The song she made reflected an out-cry that most African-Americans wanted during that time. Respect for our rights being here on US soil. She sung at Martin Luther King speeches, helping Doctor King raise the spirits of the people fighting the injustice they were going through at that time.
Being an artist bred out of Motown, she had a street named after her in our great city Detroit. Close to Detroit’s Music Hall of Performing Arts, where other acts perform at still on this day. She is an inspiration for people that are faced with trial and tribulations they had coming up. She let the gifts god gave her shine through on the day we reckon of riots and destroying community property in Detroit. She has been a great gift in the eyes of other people. She stood for being a woman of power. Fighting for the rights owed to you as a human being. Coming from a broken family home, she did not let that stop her in sharing who she was and what she stood for.
Soundcloud is one of the best platforms the music scene has been graced with. Allowing for independent acts to market themselves at a budget that is inexpensive. We have seen many acts blow in recent times thanks too the power of Soundcloud. The major downside too Soundcloud is that it offers no powerhouse features that can help a person grow their rate. I think Soundcloud intention was to have a place for artist too drop their music on. Instead artist are choosing on the use of major streaming platforms. In the rat race of streams, Soundcloud decided to cater more toward an artist budget and connections. Also the way Soundcloud is set up, we ask ourselves, “why is the what is trending page on Soundcloud identical to the last five songs I heard on my radio station.”. This platform should sprinkle a little more to independent artist and not a record label.
I think artist these days are seeking interaction between one individual to another. If Soundcloud added a feature allowing other independent artist to work with another independent artist in a project file. Fan bases would grow at a rapid rate, endorsing a open creative space and the middle finger too record label budgets. Also the app in it self seems a bit clunky, it is not as intuitive as it can be and it is harder too find one of my favorite artist on the grind.
With music having a lot of variety and sub-genres. I think adding a sub genres page would be beneficial for a lot of artist. Right now, Soundcloud is over-filled with struggle bed room artist that has over one-hundred likes. It makes it hard for a talent scout too put together a project. Finding people that are even worth the time. The struggle artist I am talking about are over Youtube beats and no hopes of talent. I think if this platform can figure out a way for people to filter out good content, the independent scene will skyrocket for many artist. I do not think it is a good idea for me to be able to buy likes and follows for people to even consider my art good. When in reality it is over-inflated numbers doing the job for me.
I think the up-side too this platform is that it is great start for pushing yourself out there. It is a free outlet after-all. But if I am a consumer choosing too upgrade, I should have a marketing kit at my finger tip and more leads to other independents in my scene. Upgrading on this platform should help give artist a platform to push their talent out even further.
T / / E O brings us another Dj Mix that resonates on a different wave this time. This one starts out more percussion driven. Still it has a laid back atmosphere Bizniz starts off with. This vibe brings about a ride around and smoke box in your moms mini van. T / / E O always blends his music together perfectly. I would say the first half of this mix is more instrumental based. Sacrificing the vocals for more ambiance. This DJ Mix is for the person that lights their spliff. While they take a load off their mind as the music plays with their thoughts dialogue.
Hip-hop acts from around Detroit gathered at The Tangent Gallery too perform songs and share their perspective on hip-hop. KaOus aka Whisper put together this showcase to bring more promotion for his latest project, TNB5, Tha Nu Beginnin. Darko shared some of his thoughts and considers dropping an instrumental tape sometime in the near future. We had many great acts associated, Mike Fate, said that he is tired of the same music and want to see something different. This is what WhisperMuzik represents to the independent hip-hop community in Detroit. Watch video below